Problem and Solution paper Assignment Example | Topics and Well Written Essays - 750 words

Problem and Solution paper - Assignment Example Mobile phones have formed an integral part in the current telecommunications as well s electricity and have since formed part of the day to day living of people. The exposure of a person to a mobile phone is usually measured in terms of Specific Absorption Rate. Mobile phones use radio frequency signals whose exposures to body issues have adverse health effects. Even though the exposures to these signals from phones are low and within EU limits, they could have long term effects on humans. The RF fields normally penetrate the tissues of the body to varied depths depending on their frequency. When energy from RF is absorbed into the body, it is changed into heat which is then carried away by body tissues. It is this heat that has health effects. Recent research has shown that the exposure of RF to body tissues do not cause cancerous infections because of its low levels. Issues that raise concerns over the safety of mobile phones on health are whether continued exposure to these signals could cause infectious diseases. Mobile phones have not been embraced for a period long enough to ascertain their long term effects. For this reason, it is sti ll unclear the extent of long term use of these forms of technology in relation to the occurrence of the disease acoustic neuroma. (Burgess 188) On the other hand, those who live around power lines are at a risk of contracting cancerous infections though the probability is extremely low. These lines provide Extremely Low Frequency fields. A recent research conducted by the International Agency for Research on Cancer there is a possibility that these magnetic fields are a human carcinogen. However, it was stated categorically that this is not a direct insinuation that the magnetic fields are actually carcinogenic but was classified as a possibility. (McCall 120) A 1979 research raised concerns of increased incidences of leukemia realized in children who lived in residential places that were close to

Value proposition & Social innovation Essay Example | Topics and Well Written Essays - 500 words

Value proposition & Social innovation - Essay Example For that reason, therefore, in my view, the designing of an effective value proposition should be preceded with a research that aims at understanding the needs, the tastes, and the preferences of one’s potential customers. Through research on the customers’ preferences, one is able to better understand the customers’ preferences, and therefore, be able to empathize with the feelings and the emotions of one’s customers as one designs the value proposition of his or her products. For that reason, therefore, in my view, it is impossible to design an effective value proposition without empathy mapping; this is because I believe that without making a serious effort to understand your customers’ tastes and preferences, it is impossible to design an effective value proposition for your products and services that will capture their attention and their interests. In my reflections on social innovation, I have realized that any business organization that does not take social innovation seriously cannot achieve its intended goals and objectives. This is because, without putting the interests of all the stakeholders of a business organization, and the social and environmental interests, over and above all other interests, a business organization cannot succeed in attaining its goals and objectives. This is because, although, making and maximizing profits is one of the main goals of an organization, an organization that does not put the interests of its stakeholders and its customers cannot succeed in making reasonable profits; the stakeholders and the customers of a business organization need to be treated well so that they can be motivated to serve the business organisation well and to purchase the organization’s products or services. Equally important, without taking good care of the environment, an organization cannot succeed in makin g

Analysis of Performance Management Term Paper Example | Topics and Well Written Essays - 1500 words

Analysis of Performance Management - Term Paper Example According to US office of personnel management, â€Å"Performance management is the systematic process by which an agency involves its employees, as individuals and members of a group, in improving organizational effectiveness in the accomplishment of agency mission and goals†(US office of personnel management). â€Å"Simply put, performance management includes activities to ensure that goals are consistently being met in an effective and efficient manner. Performance management can focus on the performance of the organization, a department, processes to build a product or service, employees, etc† (Performance Management -- Basic Concepts). Planning, monitoring, developing, rating, and rewarding are the five major elements of any performance management system. This paper analyses how a company can use the performance management system to good effect, by taking the American company Macy’s as an example. (US office of personnel management) As in the case of many ot her organizational functions, planning is the first step of implementing an effective performance management system in an organization. At the beginning of each year, the Macy’s managers often meet each employee personally and discuss the strategies to improve their performances. During this meeting, the managers often take notes of the employee feedback and the formulate strategies to improve the individual performances. Macy’s know the difference in attitude and performance abilities of employees and give more attention to formulate strategies suitable for the individuals rather than groups. The Macy’s managers often inform the employees about the expectation of the management about their performance in the coming 12 months. Thus, the employees get a clear idea about what is to be done and what are the expectations of the management about their performances in the coming year well before they start works for the coming year. Macy’s employees can submit their suggestions to improve their performances during their meetings with the managers. Reviews are a critical component of the system. Reviews give timely feedback to the individual. It is important to schedule formal reviews during the course of the year. These can be half-yearly or quarterly depending on the need. Structured mid-term reviews enable the organization to take stock of the performance during the given period. It gives the individual an opportunity to discuss his/her achievements during the given period and to look at areas of improvement. In a dynamic environment, it is important to keep abreast of market situations. Reviews can be utilized to make the midcourse correction (Does performance appraisal benefit anyone?) Monitoring is the second step of any performance management system.

Health and Social Care Essay Example for Free

Health and Social Care Essay Explain how a working relationship is different from a personal relationship 1. A working relationship is different because of boundaries, professional codes of conduct, employer policies and procedures. In your working relationship you would be friendly have a different approach treat with equality you would know your role and responsibility you would not share personal information as you friends. 2. You work with different people doctors family colleagues give examples of how these are different 3. As this sets out boundaries in your job role , enables you to know your role and responsibilities, knowing your own level of competence and skills, to know your job description Describe two types of working relationship in health and social care settings Relationships are probably the most involved and emotionally charged area of our lives. From the moment we are born we form relationships, each one requiring something different from us and giving us something different in return. In the health and social care setting there are many different working relationships. These relationships will include: colleagues, manager, other professionals such as doctors/district nurse, service users and their family and friends Describe why it is important to adhere to the agreed scope of the job role It is important to adhere to the agreed scope of the job role as this sets out boundaries in your job role, enables you to know your role and responsibilities. Knowing your own level of competence and skills, knowing your job description. How do you access full and up to date details of agreed ways of working in your line of work? Agreed ways of working is working within the rules set out by your employer. Following policies and procedures of the company. Important to have up to date agreed ways of working as there may be changes in policies within the law. Your company may have to implement them to help protect the vulnerable Explain two way it is important agreed ways of working at your work place When people are deeply upset about something, they need to get their story out. This is a basic principle of mediation and one that’s important to remember. Often in a conflict, the parties are so focused on minutiae that they lose sight of the big picture and its implications. As the mediator, you need to bring people back to reality by wrenching their attention away from the grain of sand and having them focus on the whole beach. Doing so may help resolution arrive at a startling speed. Explain two way it is important to work in partnership with others Partnership can be formed between a number of individuals, agencies or organisations with a shared interest. Partnerships are often formed to address specific issues and have a common reason for working together and could often formed to target a short or long term issues. In order to achieve a good partnership partners need to communicate, co-ordinate, co- operate. There are two types of partnership working: multi agency working and integrated working. Multi agency working and an integrated working Identify skills and approaches needed for resolving conflicts Increased understanding: The discussion needed to resolve conflict expands peoples awareness of the situation, giving them an insight into how they can achieve their own goals without undermining those of other people. Increased group cohesion: When conflict is resolved effectively, team members can develop stronger mutual respect, and a renewed faith in their ability to work together. Improved self-knowledge: Conflict pushes individuals to examine their goals in close detail, helping them understand the things that are most important to them, sharpening their focus, and enhancing their effectiveness. Define person centred values Person centred values means the people whom we support are able to be involved and included in every aspect of their care and support. For example: * their needs,* Assessments, * Care delivery, and, * Support planning. EXPLAIN WHY IT IS IMPORTANT TO WORK IN A WAY THAT EMBEDS PERSON CENTRED VALUES. It is important to do this as person centred approaches, policies and procedures, as well as care practices should always put the people whom we support at the centre of the day-to-day activities, as well as including the residents and their families in the planning and maintaini ng of this. Explain why risk taking can be part of a person centred approach Taking risks means that you are able to choose and be in control of what you do. You need to ensure that concerns about taking risks is not stopping you living the way you want to. A risk assessment can always be carried out to see if it is possible for someone to do something that they thought would not be possible. Explain how using an individual’s care plan contributes to working in a person centred way Using an individuals care plan will ensure that the persons own needs and wishes are being met, rather than offering them a choice of what is available. Using their care plan, you can build on what they want and see where there are gaps that need to be addressed. How do you find out the history, preferences, wishes and needs of the individual? 1. You need to know their history because it may affect their care plan for example a client (service user) who has been abused will need extra support. This also includes all past health issues and possible behaviour. 2. Part of working for equality and a high standard of care it is essential that client’s wishes are expressed. This is like anyone else on the planet. A major part of the wishes possess involves their deaths i. e. , would they like to buried, would they like someone to have some of their possessions. 3. To be able to formulate a care plan you must first find out what level of care a client needs going on their individual needs. Some clients may need extra support with washing/dressing. Other may need extra therapies such as hydro or music. How do you apply person centred values in day today work taking into account the history, preferences, wishes and needs of the individual? Government policy should be founded on a clear, ambitious and measurable goal to improve the experience of patients and service users and to be delivered by a defined date. Setting an ambitious goal to improve patient experience should be reinforced by enhanced guarantees to patients with complex needs. These guarantees would include an entitlement to an agreed care plan, a named case manager responsible for co-ordinating care, and access to tableware and a personal health budget where appropriate. Explain the importance of establishing consent when providing care or support It is important to establish consent because it is a basic human right for everyone to have the choice. Much of the treatment or support the individual receives is either invasive or personal, so consent is essential as it protects providers against legal challenge. Asking for consent is also part of the codes of practice for social care. Explain what steps to take if consent cannot be readily established A capacity assessment by a qualified professional should be carried out to see if the individual has the capacity to make decisions. These steps should be taken by professionals as stated in five principles set on in the Mental Capacity Act 2005. Describe how active participation benefits an individual Active participation is an approach that enables individuals to be included in their care and have a greater say in how they live their life in ways that matter to them. The benefits of active participation can be divided into primary benefits and secondary benefits. Identify three possible barriers to active participation Physical benefits including greater activity levels. Increased independence and autonomy in what people do. An opportunity for individuals in health and social care settings to have a say in matters of direct concern to their lives. Support an individual to make informed choices Learning to communicate in an effective way and using this to inform the client of all possible choices. Everyone on this planet can communicate in one form or another you need to take the time to learn how every individual client communicates. Explain how you can use agreed risk assessments Process to support the right to make choices People who work in health and social care constitute a large and diverse workforce looking after a predominantly vulnerable population. Employees have the right to work in a healthy and safe workplace, and the people using services are entitled to care and support that is safe and takes their needs, freedom and dignity into account. Explain why a worker’s personal view should not influence an individual’s choices The consequences are that the individual making the choice may make a decision that they might later regret or worse, that has a devastating impact on their life. A person should never make a decision based purely on the personal views of others but should instead gather all the available information and decide for themselves what course of action is right for them its a case of what is good for the goose isnt always good for the gander. Describe how support an individual to question or challenge decisions conceding them that are made by others They have the right to make their own choices and decisions under the Human Rights Act, as long as the decisions they make do not put them at risk of harm or injury and they have the mental capacity to make them. You could support them to question or challenge by speaking on their behalf but you would need to know exactly what their wishes are, and record it for them to sign. Explain how individual identity and self-esteem are linked with well being Because if you dont feel good about yourself or dont have a sense of purpose or identity you tend to feel more depressed therefore your wellbeing will be effected Describe attitudes and approaches that are likely to promote an individual’s well being Using what service in adult care? Do you mean the service OF adult care? Those who give care should show respect for the elderly; be courteous, but also be friendly. Call the person by his/her last name unless invited to use the first. Dont assume that ALL elderly people have forgotten everything they ever knew and are only good at bingo anymore. Support an individual in a way that promotes a sense of identity and self-esteem The first thing is that the person is an individual in their own right you need to understand what they are about and not judge, pick the bright nuggets of information and use this as a a springboard to encourage self-esteem and their self-image. As they talk about themselves you will be able to get a sense of self and where they are in their image. You need to feedback to them what was said as positive rather than the negative if they say Ii am always failing reply with really, you at least have the guts to try something out of your comfort zone not everyone can do it the negatives must be turned to positives but it takes time and consistency and as their self-worth and esteem improves you will find they will need less and less re-enforcing Demonstrate ways to contribute to an environment that promotes wellbeing Donation centres have drop-off points for returning old things for sale to help charitable areas. The scouts, Goodwill stores do these things. Roadside, creek, gulley, beach and parks welcome clean-up crews: volunteers who help together to pick up careless refuse, windblown trash. Identify legislation relating to general health and safety in a health or social care work setting Legislations/codes of practice relating to general health and safety in a health or social care work setting are: The Health and Safety at Work Act 1974; Riddor 1995, COSHH (Control of Substances Hazardous to Health); Manual Handling operations regulations 1992; Health And Safety (First aid regulations 1981); Fire protection (Workplace) Regulations 1997; Food Safety Act 1990; Personal Protective Equipment and Management of Health and safety at work regulations 1999. Describe two main points of the health and safety policies and procedures agreed with the employer The Health and Safety at Work etc. Act 1974 is the main piece of legislation that covers work related health and safety in the workplace. The main points of the health and safety policies and procedures agreed with the employer are Minimum handling and lifting; Ensure handling and lifting is carried out correctly and safely; Making sure all materials/equipment that is needed to be used is handled, stored and used safely; To be aware of any potential hazards and risks and how to reduce to liability of any accidents occurring; To be responsible for your own welfare and the welfare of others you are looking after; To wear the correct PPE at all times; Outline the main health and safety responsibilities of: Self The employer or manager Other in the work setting The main responsibilities for yourself whilst at work in a health and social care setting are to not put yourself or others at risk, to report any hazards or unsafe conditions, to co-operate with your employers, to not tamper with or misuse equipment provided, to attend training, be aware of and follow policies and procedures. Identify tasks relating to health and safety that should not be carried out without special training It generally takes special training to repair teeth. Prescribing medicine takes special training also. Explain how to access additional support and important relating to health and safety 1. Protect service users from harm and abuse 2. Be personally fit at work 3. Maintain health and safety at work 4. Assess risk associated with work 5. Report incidents at work Exampling why it is important to access health and safety hazards posed but the working set or by particular activities Than the individual will know how to behave when it comes to that specific situation Explain how and when to report potential health and safety risks that have been identified You should report it immediately to your supervisor. You do not need to wait for an inspection team to come by. In fact, health and safety legislation requires employees to report hazards to their supervisor. Explain how risk assessments can help address dilemmas between rights and health and safety concerns This follows from the previous dilemma question. Carrying out a risk assessment supports the individual to have their choice met in the safest way possible. For example, Freda doesnt want to use her Zimmer frame any more. A risk assessment might show her that she cant walk safely without some support, however she can manage with two sticks and she agrees to compromise. You have supported her rights of choice and kept her as safe as you can under your duty of care. Describe different types of accidents and sudden illness that may occur in own work setting Cuts and burns etc. in the kitchen, falls, back injuries though poor lifting techniques, strokes, heart attacks, diabetic emergencies, asthma attacks, allergic reactions and so on. Outline the procedures to be followed if an accident or sudden illness should occur Procedures to be followed: ensuring and maintaining safety for individuals concerned and others e. g.clearing the area, safely moving equipment if possible; remaining calm; sending for help; assessing the individual for injuries; administering basic first aid if necessary and if trained to do so; staying with the injured/sick individual until help arrives; observing and noting any changes in condition; providing a full verbal report to relevant medical staff or others; completing a full written report and relevant documentation e. g. acci dent report, incident report; understanding the policies, procedures and agreed ways of working for the work setting Identify legislation that relates to moving and handling This remains the basis of health and safety legislation, and Sets out the general duties which employers have towards employees and members of the public, and employees have to themselves and to each other (HSE, 1996) HSE leaflet Health and Safety Regulation (HSC 13) 1996 The Act states that employers must ensure, as far as reasonably practicable, the health, safety and welfare of their employees whilst at work and any other persons affected by their business activities. The Act is a general piece of legislation and not specific to moving and handling so is not considered here in detail. Explain principles for moving and handling equipment and other objects safely The Manual Handling Operations Regulations define it as any transporting or supporting of a load (including the lifting, putting down, pushing, pulling, carrying or moving thereof) by hand or by bodily force. In effect, any activity that requires an individual to lift, move or support a load, will be classified as a manual handling task. Identify three hazardous substances and materials that may be found in the working setting Asphyxiates Pesticides Medicines Cosmetics or Substances produced in the chemical processes Storing hazardous substances Using hazardous substances Substituting it with another substance which presents less, or no risk; Using another process which doesnt create a hazardous form of that substance. Disposing of hazardous substances and materials asbestos lead-acid batteries used engine oils and oil filters oily sludge’s solvents and solvent-based substances chemical wastes pesticides fluorescent light tubes Starting Good practice in health and safety is good for your business – and its the law. HSE is here to help – our online advice and tools can help save you time and effort getting started. Spreading Outline emergency procedures to be followed in the event of a fire in the work setting How you react in the event of fire depends on how well you have prepared for a fire emergency. Therefore, departments should ensure that all employees are familiar with the procedure to follow in the event of an emergency as outlined in the Universitys Emergency Plan. Explain why it is important to have security systems for recording and storing information in a health and social care setting Mainly because of HIPPA (Health Insurance Accounting and Portability Act) laws, which are designed to protect the medical records information of all patients. Because of HIPPA, hospital computer systems are accessed by employees via passwords, and unless an employee is entering or legitimately looking up information on a patient, that employee is not allowed to snoop through that patients records on a whim. Describe how to access guidance information and advice about handling information in your line of work ineffective or insufficiently trained management unfair treatment unclear job roles poor communications poor work environment lack of equal opportunities bullying and harassment unresolved problems from the past an increase in workload Explain what actions to take at working when there are concerns ever over the recording, storing or sharing of information The Data Protection Act requires you to process personal data fairly and lawfully. This section explains how to comply with this requirement, and gives examples of good practice in handling personal data. Explain employee’s roles and responsibilities in relation to the prevention and control of infection Prevention and control of infection The employee’s role and responsibilities include: To ensure that their own health and hygiene not pose a risk to service users and colleagues To ensure effective hand washing is carried out when working with service users, giving personal care, handling/preparing food. To ensure they use protective clothing provided when needed and appropriate. Explain employer’s responsibilities in relation to the prevention and control of infection Employers’ roles and responsibilities include: making sure employees are aware of the health and safety aspects of their work (e. g. posting information on notice boards, keeping an information file such as COSHH, training, and providing supervision) the need to keep records in relation to infection control using appropriate documentation to ensure that the relevant standards, policies and guidelines are available within the workplace Outline current legislation and regulatory body standards when are relevant to the prevention and control of infection relevant to the preventions and control infection The Health and Safety at Work Act 1974 and Management of Health and Safety at Work Regulations 1999 Both employers and employees are responsible for their own actions in the Work place. All reasonable steps should be taken when carrying out your work duties and all staff should have adequate health and safety training, and measures should be taken to ensure that policies and procedures are in place and adhered to. Describe how local and organizational policies relevant to the prevention and control of the infection Employees rights and responsibilities in the relation to the prevention and control of infection are to follow company’s policies and procedures, keep themselves safe and others, report any hazards which could lead to infection, attend relevant courses, use the PPE provided, keeping the work environment clean and tidy and to maintain good personal hygiene Describe procedures and systems relevant to the prevention and control of infection Food handling, waste disposal, cross infection through skin contact or unclean equipment etc., but mainly poor practice. Illness or death, inquiry, loss of registration, criminal charges. Think about PPI, waste disposal, hand washing, cleaning and decontamination, risk assessments etc. Infection protection and control policy, health and safety policy, dealing with accidents and emergencies policy, first aid policy, food hygiene policy, medica tion (handling meds) policy etc. Explain the potential impact of an outbreak of infection on the individual and the organizational Individual Short or long term illness, secondary conditions or further complications, depression, loss of trust in setting, death. Organisation sanctions, loss of reputation and trust, closure, prosecution. Environment distress of staff, individuals and families, unsettled atmosphere though loss of trust, disruption e. g. through an investigation and inspection or decontamination. Define the term risk A situation involving exposure to danger. Outline potential risks of infection within the workplace the first part of your question relates to local policies which are dictated by local peoples views on what is important to them as well as what the professionals think is important local and organisational policies have to consider local need and available local facilities. Describe the processes of carrying out a risk assessment 1. Identify the hazards 2. Decide who might be harmed and how 3. Evaluate the risks and decide on precaution 4. Record your findings and implement them 5. Review your assessment and update if necessary Explain the importance of carrying out a risk assessment Identify hazards. Analyse or evaluate the risk associated with that hazard. Determine appropriate ways to eliminate or control the hazard. In practical terms, a risk assessment is a thorough look at your workplace to identify those things, situations, processes, etc. that may cause harm, particularly to people. After identification is made, you evaluate how likely and severe the risk is, and then decide what measures should be in place to effectively prevent or control the harm from happening. Describe three different types of PPE and three USE PPE is equipment that will protect the user against health or safety risks at work. It can include items such as safety helmets, gloves, eye protection, high-visibility clothing, safety footwear and safety harnesses. It also includes respiratory protective equipment (RPE). State current relevant regulations and legislation relating PPE * Gloves- protect hands * Gowns/aprons-protect skin and/or clothing * Masks and respirators- protect mouse/ * Respirators- protect respiratory tract from airborne infectious agents. * Goggles- protect eyes * Face shields- protect face, mouth, nose, and eyes. Describe employer’s responsibilities regarding the use of PPE * It is the responsibility of employees to Ensure that they take reasonable care to protect their own health and safety and that of their co-workers and other persons in or near the workplace; * Report to management any hazardous or potentially hazardous conditions or risks that they identify in their work environment. * Participate in training provided by the employer, regarding the appropriate use, care, and maintenance of PPE. Describe employees in the application and removal of PPE The primary methods for preventing employee exposure to hazardous materials are engineering and administrative controls. Where these control methods are not appropriate or sufficient to control the hazard, personal protective equipment (PPE) is required. A work area assessment is required to determine the potential hazards and select the appropriate PPE for adequate protection. Employees must receive training which includes the proper PPE for their job, when this PPE must be worn, how to wear, adjust, maintain, and discard this equipment, and the limitations of the PPE. All training must be documented. Describe the current practices in the application and removal of PPE PPE such as gloves, aprons and masks are single use items and should be disposed of after each procedure or activity to prevent cross-transmission of micro-organisms. When these items are worn primarily to protect the wearer, the importance of their prompt removal between tasks on the same patient/client or between patients can easily be overlooked and give rise to the possibility of contamination. Describe the current procedures for disposal of used PPE Personal protective equipment – known as ‘PPE’ – is used to protect health care workers while performing specific tasks that might involve them coming into contact with infectious materials. Describe key principles of good personal hygiene Their hands are washed after theyve used the toilet Their genitals and anal area are washed every day Their face is washed daily They’re fully bathed or showered at least twice a week Describe the correct sequence for hand washing and when and why hand washing should be carried out the beginning of the shift preparing, handling and eating food donning gloves any patient contact clean/aseptic procedures entering/leaving clinical areas entering/leaving isolation cubicles preparing/giving medications using a computer keyboard in a clinical area Describe the types of products that should be used for hand washing The main products currently in use are: Soap Aqueous antiseptic hand wash solutions Alcohol-based hand rubs Others including emollient soap substitute, tea tree-oil based solutions, water-based solutions and hand wipes. Describe correct procedures that relates to skin care Work-related skin problems are very common. Although skin problems can happen in most workplaces, certain jobs present a higher risk, e. g. the health and social care sector.

The Current Existing Strategy Marketing Essay

The Current Existing Strategy Marketing Essay Firstly, the Nyam Nyam product is produce by Arnotts company from Australia. Arnotts is a large food companies in Asia Pacific region such as New Zealand, Malaysia, Indonesia, Singapore and Japan. The Arnotts company was grown up during the past 146 years ago. One of the company was invested to Arnotts company is Campbell Soup Companys and its iconic brands. So, the Campbell Soup Company as synonymous with Arnotts company selling the favourite biscuits and snacks. Besides that, Campbell Soup company are selling the Nyam Nyam product which is different types of flavor such as Chocoberry, Chocolate, Rice Crispy, Strawberry, Sugar Rice, Mr.Nyam Nyam and Teddy Chocochips. The Anotts company was created a good environment to identify opportunity for reducing water consumption and minimize the use of packaging material which can use recycled material. It also create a Arnotts Foundation to provide a donation to help poor children can study well. Besides that, I think that the Arnotts compa ny has done a good job to satisfy consumer needs and protect earth environment. On the other hands, most properly of the Nyam Nyam product imported from Australia as well as Indonesia. In Indonesia, the manufacturer to produce the Nyam Nyam product as a another franchise manufacture export to another countries. They also maintain the great tasting and quality biscuits to attract the target audience to buy it. It also consider a good choice for consumer to try for it. The Campbell Soup company no just selling the Arnotts product but also selling other brand which is Pergo, Kimball, V8, Cheong Chan and etc. They also leading company specializing in the manufacturer of the sauce and soup. The Nyam Nyam brand is just a categories from the Arnotts company. Arnotts is a brand name which subsidiary of Campbell company. Campbell Soup Company is the leader of maker and marketer of soup in the word. In their Asia Pacific region, headquarter of Campbells company is located at Sydney, Australia. Campbell produce soups, biscuits, beverages and sauces to Australia, China, Korea, New Zealand, Japan, Philippines, Malaysia and Singapore. Campbell brand portfolio includes Arnotts, Tim Tam, Good Time, and Nyam Nyam biscuits. Arnotts brand is Australian first choice biscuit brand which occupy 60 percent market share. Arnotts includes savory and sweet flavours, such as Tim Tam and Tiny Teddy. In 1865, a small bakery opened in Newcastle, north of Sydney. It produced bread and biscuits to local people as well as the crews of ships that docked at the port temporarily. From these small beginnings, a company whose name is synonymous with Australias most favourite biscuits and snacks is being roused up now. Arnotts is one of the largest food companies in the Asia Pacific area. For Australians, Arnotts is not only than a food enterprise, its a piece of Australias history and national icon. It has grown up with Australian over the past 146 years. More than 50,000 Australians work together with Arnotts since past decades. Arnotts also employs several thousand people among Asia Pacific countries such as New Zealand, Indonesia, Japan, Malaysia and Singapore. Arnotts ongoing improvement has been supported by the Campbell Soup Companys investment. Arnotts exported products continue to increase. Australian-made biscuit has been shipped to over 40 countries around the word including USA, Indonesia, Malaysia and etc. As one of the largest food companies in Asis Pacific, Arnotts also involve in environmental policy to fulfill its commitment to run business in a method that respects and protect our family. Arnotts also put efforts on reducing energy consumption. The company is one of the signatories to the National Packaging Covenant. Arnotts intend to minimize the use of packaging material and ensure the environmental influences of consumer packaging waste are under control and minimized. Campbells Malaysia operating since December 1995, is an established multinational food company based in Malaysia with headquarters in the USA and regional offices in Australia. Campbells Malaysia is a world leading company specializing in the manufacture and sales of soup and sauces. Readers Digest recognized Campbells world-class portfolio with an Outstanding Brand Performance award in 2002. Also, Campbell has achieved many awards and certifications. Campbells Arnotts is Asia Pacific business, headquartered in Sydney, Australia, and supplies biscuits, soups, sauces and beverages to Australia, New Zealand, Greater China, Indonesia, Japan, Korea, Malaysia, the Philippines, and Singapore. The brand portfolio includes Arnotts, Tim Tam, Nyam Nyam and Good Time biscuits, Campbells and Swanson soups, stocks and sauces and V8 beverages. They have production facilities in Australia, Indonesia, and Malaysia. They also market and distribute such brands as  Kimball  sauces and  Cheong Chan  ethnic Chinese sauces in Thailand, Brunei, and Vietnam. Product Features The Nyam Nyam product has a different kind of categories of flavor such as Chocolate, Chocoberry, Strawberry, Rice Crispy and Mr.Nyam Nyam. The first of the Nyam Nyam product come out is Mr.Nyam Nyam and is a original taste of the product. After that, the another of flavor of the Nyam Nyam product was come out in the marketplace. Besides that, the important of the box design is differently. Some of the box design is half of the flavor taste and biscuits. For instance, the Chocoberry has three of the place to put the biscuits and chocolate strawberry taste. Furthermore, the box of Nyam Nyam have tall or big size design. Besides, they also using different of color to differentiate which one is the flavor of the product. But, one of the Nyam Nyam product is different from the another which is Teddy Chocochips. The Teddy Chocochips using small teddy design and put inside a chocolate chips. In addition, the Mr.Nyam Nyam and Rice Crispy are using rice crispy but the color are different wh ich is the all pink color and another is colorful rice crispy. On the other hands, they use the tiger as a mascot to represent the Nyam Nyam brand. Most properly of the children will like to eat the Chocoberry flavor because of two taste. Colourful and small size packaging has the qualification to let kids to love it. Vivid designs attract the kids easily from other similar products. The Nyam Nyam logo with rainbow background represents the vigor of small kids. Nyam Nyam offer variety flavours includes chocoberry, chocolate, rise crispy, strawberry and sugar rice. For boys, they may prefer chocolate flavor and for girls, strawberry maybe their preference. Nyam Nyam is the preferable snacks as it includes biscuits and sweets jam. There are two sectors inside the packaging. One is space to put long biscuit sticks and another one is hold the jam. Kids can choose whether they want to moist the sticks with big amount of jam or least. Normally, kids will eat until the jam finish with their dirtied fingers, but they are enjoying with the product. The personalized tiger is the symbolism of Nyam Nyam. Tiger always emerge at the packaging to rouse the kids about Nyam Nyam. We see advertisements with the tiger promote Nyam Nyam. The image of the tiger is affine and it able closer to kids. The tiger put up it thumbs to praise Nyam Nyam, and it is always the most simple way to tell a kid this is a good product for them. On the packaging, the product image is printed and it tells the kids what is inside the product. When kids see it, they know the sweet jam and the biscuit is their preference and they will grab one. Nyam Nyam also provides appropriate calories of one kids daily need. Nyam Nyam is under the brands Arnotts. The flavor included chocoberry, chocolate and strawberry. The packaging consists of the brand Arnotts, the logo Nyam Nyam, the tiger and rainbow. Overall the design is more on cartoon styles with lots of colorful features. The product type is biscuit, flavor is cream and texture is crispy. The size of the cup is suitable enough to fit in the palm with one hand holding Nyam Nyam one hand holding the biscuit. There are two parts inside, with one fills with cream and another fills with stick biscuit. From the information and images of the packages, customers can clearly know about the product features, it is very obvious Current Target Market The target audience of the Nyam Nyam product is children between 6-12 years old. This is because most of the children will like to eat snack and sweet. So, the Arnotts company was create a flavor biscuit in a different kind of box design. Its attract the kids to buy their product and try every taste of the Nyam Nyam product. Before that, the kids was liked the Mr.Nyam Nyam and Rice Crispy which are different of color and chocolate flavor. Nowadays, most of the children will like to eat the chocoberry, chocolate and strawberry flavor and biscuits. In the marketplace, the children have a lot of choice to choose different kind of brands. So, Nyam Nyam was using advertisement to reinforce and capture kids attention. The children may choose Nyam Nyam product. The Arnotts was consider the kids healthy and take action to significantly reduce the level of TFAs(Trans Fatty Acids) in their biscuits by replacing partially hydrogenated animal fats with vegetable oils. It can be lets the children safe to consume the product. With the dispute around advertising to children set to intensify, Arnotts iterate it commitment to not target product to kids who under 12 years old. Arnotts implement its marketing to Children Policy. This action is encouraged by health professionals, academics and consumers. Recently, Arnotts is target at young males. It developed a strategy to reflect guys life facing truth. What reason to make guys dream of stopping in his track and leaving work? Arnotts new advertisement campaign want to rouse guys to enjoy back their relaxing childhood. Arnotts target market is women aged 25-40. The brand was targeting a niche high-class market to perform quality and prestige. Successful women over 30 were included as target audience. Nyam Nyam is targeting kids market. With the increases of purchasing power of people, demand for biscuits has increased. Nyam Nyam is affordable to kids with their own pocket money. Compared with other similar products, Nyam Nyam is attractive with its colorful packaging. Color is a visual language, it encourage participation. Kids are usually attracted by its packaging at first sight. Besides, Nyam Nyam is place in the market with other kids targeting products. The placement of the product also influences the sales of the products. Nyam Nyam place with other kids targeting products mean that they will be able to grab the products easily as usually they will go directly to the part which attract them. Current Existing Strategy The Arnotts company was known that have a lot of competitor in the marketplace. So, they come up a strategy to attract kids to buy their product. They create a competition about correct the sticker can win a grand prize. It also using media to lets kids know about the competition. This kind of the strategy can lead the children to join this event and consume the product. Besides, the prize of this competition can lets kids feel have a chance to win grand prize which is PS3. On the other hands, the Arnotts company are discuss technologies role in menu development. Nowadays, the development of Smartphones and social media are growth up. So, they using Facebook or Twitter to get feedback for guide menu development and recipe development. For the instance, most properly of the children are using smartphones or social media such as Facebook and it can be get consumer feedback and information. Using this information, to reinforce the product features and improve product management. After t hat, Arnotts company has promote the Nyam Nyam product through the advertisement about the chocoberry. In malaysia, most of the kids will like to watch TV and saw the Nyam Nyam advertisement. They will try go to retail or shopping center to buy the Nyam Nyam product. Arnotts current strategy include reduce environmental impact of packaging. It follows the instruction of sustainable packaging guidelines. It tries to reduce the negative effects of packaging to achieve resource efficiency. The implementation of design and procurement starting form a simple and friendly environmental method. For example, Arnotts explore major pack and case optimization opportunities across the range of sweet biscuits. It aspires to optimize packaging without compromising product quality and safety. Arnotts also take care of consumers accessibility. It improve easy-open functionality of it product. With the improvement, consumer will not face the problem of hard to open the packaging and it save effort and convenient for them. The trend today is all about green environment. Arnotts focuses on efficiently collect and recycle packaging. Packaging is a process waste recovery system at all manufacturing sites. Many of Arnotts existing packaging materials already contain recycled material. In2010, 58% of all Arnotts packaging had a minimum of 95% recycle materials. It has built up Green teams at each site to help improvement of waste management. Arnotts also encourages with companies who buy cardboard cases directly as packaging rather than recycling again. It also training staff on the colour coded waste stream manufacture. Follow by the moral values principles, Arnotts shared responsibility throughout whole supply chain. It will review each packaging element and provide consumer the correct concept around the issue of recycling and disposal of packaging. Arnotts continue this plan to encourage anti-littering behavior. It company also have a no-plastic bag policy at staff sites. The company gives a free multi-use bag for every employee. This is used to remind the staff to consider the environment when grocery shopping. Arnotts has sustainability resources and the responsibility to identifying initiative of carbon footprint can be reduced. Campbells Arnotts has a core business strategy which is advance a powerful commitment to sustainability and corporate social responsibility. Therefore, it always abides by its promise. Campbell Arnotts only advertise food and beverage products to children under 12 years old if those products represent healthy dietary choices. Their advertising messages are in the context of a healthy lifestyle, designed to encourage the target audience. Since healthy lifestyles became common nowadays, advertising messages is important to influence the kids and also their parents whom educate them. Effective advertising messages are able to affect the brand positioning and brand loyalty in consumers mind.

Reality in Fenimore Coopers The Pioneers :: Cooper Pioneers Essays

Reality in Fenimore Cooper's The Pioneers Looking back on the mountain-view that was described as the main character's of Fenimore Cooper's The Pioneers caught sight of Templeton, their hometown, in the distance, Elizabeth, the primary female character, "felt as if all the loveliness of the mountain-view had vanished like the fancies of a dream" (59). While it may be true that during the moments that Elizabeth looked down on the scene, the scene was her reality, this reality was not an accurate portrayal of the town itself†¹the point of Elizabeth's comment. For both Elizabeth and the reader (through Cooper) in the mountain-view the reality of objects was forgotten because no detail was available from the distance at which the party stood. Once the reality was forgotten each of the objects took on qualities not implicit in the object itself. That is, the objects and the scene were idealized. Both Cooper and Elizabeth, then, seemed to take part in the "action of inventing imaginary states of things," the Oxford English D ictionary's definition for fiction. The most significant precursor to this fictive account is the change in scale of that occurs. Before the description of the mountain-view commenced Cooper tells of the horses pulling the parties sleigh: "The horses soon reached a point, where they seemed to know by instinct that the journey was nearly ended, and, bearing in the bits, as they nodded their heads, they rapidly drew the sleigh over the level land." The details of the horses movements explain the senses of the riders and the reality of the situation. Sleighs viewed during the description of the mountain-view, however, are no more than "a few dark and moving spots." This change in scale obscures all details in the objects being observed. A moment later the "habitations of man" are also called "spots of white . . . amidst the forest." Even when closer scrutiny is given to less distant "habitations," only the color is mentioned. In this scene few details of the objects that comprise the scene are given, instead the objects t hemselves are the details. There is nothing in this lack of details that is fictional, or inventive in itself. But once the details are gone Cooper is not tied down by actual elements of the objects when giving them further meaning. Cooper's primary method of ascribing further meaning to the objects is through anthropomorphism. A tree

In Search of a Methodological Foundation for Applied Ethics :: Philosophy Philosophical Papers

In Search of a Methodological Foundation for Applied Ethics ABSTRACT: The problems that face contemporary applied ethics are indissolubly related to some characteristics of postmodern civil society. In this paper I will try to take a stand in the discussion between a proponent of a particularistic approach and one who favors a universalistic approach to the present difficulties that accompany human action. Karl-Otto Apel combines in his ethics of discourse a focus upon universal and normative structures of communication with a Kantian transcendental method of thought. Paul van Tongeren follows Aristotle and Nietzsche in arguing that the local and historically determined contingent traditions are the basis on which to approach our ethical questions. After giving a brief presentation of their respective contributions to the discussion, I shall end with some reflections on the difference between, and the merits and demerits of, a universalistic and a particularistic ethics. Until very recently in the history of mankind, most people lived in rather small communities. Their knowledge of and their influence on distant cultures was rather limited. With the rise of modern science, resulting in the present communication era, things changed considerably. Today, man's cultural evolution has reached a point where the local and the global dimensions of his actions are hard to distinguish. Another feature of our existence at the present 'fin de sià ¨cle' is the declining influence of the great narrative traditions. In our liberal democracies the new leading narrative is that of the free market, accompanied by the imperative of unlimited profit making and consumerism. The lack of a consensus on many basic social values which results from the declining influence of the 'great stories' of our traditions, generates a mentality of 'collective individualism' and value relativism. In this situation we face the danger of initiating a process in which the rather fashionable ideals of pluralism and tolerance turn out to be mere indifference. (1) The problems that face contemporary ethics are indissolubly related to these characteristic features of post-modern civil society. In this paper I will try to take a stand in the discussion between proponents of a particularist approach and those who favour a universalistic approach to the present difficulties that accompany human action. After giving a brief presentation of Karl-Otto Apel's and Paul van Tongeren's contribution to the discussion, I shall end with some reflections on the difference between, and the merits and demerits of, a universalistic and a particularistic ethics.